ZÜMM TEAM
CEO
ROBERT BEATTY
Robert “Cord” Beatty, CEO. Cord received his education at Dixie State University and Purdue University. His career has been focused in film, television, product placement, new technology development, manufacturing and distribution for over 27 years.
COO
CRAIG SANTY
Craig is an LA based entertainment and branding specialist. Craig has developed innovative integration and monetization strategies for top global brands such as Mazda, Verizon, NASCAR and Dodge. He has experience managing projects with budgets in the hundreds of millions and providing strategic consulting to billion-dollar brands.
DIR.ENGINEERING
TONY XU
Director of Manufacturing and Engineering. Tony is an experienced engineer and a former team leader at Samsung. As the factory head he is a trusted provider and collaborator with ZÜMM Inc